Press releases

Bicycle Brand Contest

Congratulations to the Winners of the Automotive Brand Contest and the Bicycle Brand Contest 2019 – Registration for 2020 Starts Now

On 10 September 2019 the German Design Council will honour the winners of the Automotive Brand Contest and the Bicycle Brand Contest 2019 during the IAA in Frankfurt am Main. The honorary prize “Brand Manager of the Year” will be awarded to Maria-Elisabeth Schaeffler-Thumann and Georg F. W. Schaeffler, shareholders of the Schaeffler Group. On the day of the awards ceremony, the German Design Council will officially open the call for entries for the next Automotive Brand Contest. Those interested…

Bicycle Brand Contest

The German Design Council Mobility Awards 2019 – now open for registration

Starting today, the Automotive Brand Contest 2019 and the Bicycle Brand Contest 2019 are accepting registrations! We are looking for the best product designs, the most innovative technological developments and the most effective communication designs of the international automobile, motorcycle and bicycle industries. The deadline for registration is 10 May 2019.

Bicycle Brand Contest

Light, sporty and flexible: e-bikes clean up at the Bicycle Brand Contest 2018

The urban mobility of the future runs on two tyres – as highlighted by the winners of the Bicycle Brand Contest 2018. Whether with dynamic e-bikes, practical accessories or ergonomic solutions that take even the smallest detail into account, the German Design Council recognises companies that consistently think ahead in terms of bicycle mobility.

Bicycle Brand Contest

Bicycle Brand Contest 2018 is underway – sign up now!

This year’s edition of the Bicycle Brand Contest will once again be granting awards for the top brand and design solutions in the bicycle industry. Applications for this international brand and design contest are being accepted until this coming 09 May and can be submitted to

Automotive Brand Contest

Two and Four-Wheel Designs Take Home Big Wins at ‘Mobility Awards’ Automotive Brand Contest, Motorcycle Brand Contest and Bicycle Brand Contest

Speedy, sporty, luxurious and at times radically simple. The proud winners at the German Design Council’s three ‘Mobility Awards’ events are many things — and anything but boring.

Brand Design in Focus!

The bicycle industry has long defined itself through its brands and design, providing consumers with comprehensive brand experiences along all customer touchpoints. The German Design Council has now granted the industry and its outstanding achievements a competition of its very own: the Bicycle Brand Contest honours excellent product and communication design and acknowledges the industry's achievements in brand communication.


You can download the logo of the Bicycle Brand Contest 2018 here.