WINNER 2018
Client
PUKY GmbH & Co. KG
Design
PUKY GmbH & Co. KG
The PUKY brand represents high-quality children’s bikes. With the EIGHTSHOT the company now presents another brand, specifically for well-thought-out youth mountain bikes, which fulfil the special criteria of young people in terms of ergonomics (e.g. the perfect crank length), age-appropriate components, stability and weight. This has resulted in robustly designed mountain bikes which continue where PUKY stops - and appeal to older children, young people and sporty parents.