Whether technical gadget, practical accessory or sustainably produced bicycle models. The bicycle industry has long since clearly defined and differentiated itself through brand and design. The German Design Council awarded the Bicycle Brand Contest for outstanding product and communication design.
The award was aimed at companies in the bicycle industry - and at their partners in the supplier industry, in design and in the communications industry.
»In our view, compromise isn’t an option when pursuing what you’re truly passionate about. Design perfection, safety and fun — that’s what we want to give our customers. We are thrilled to be honoured with the Bicycle Brand Contest’s ›Winner‹ award, as it attests to the successful implementation of the goals we have for our products.«
Mirko Nagler, Marketing Director und Business Development, Sena Europe GmbH
The magazine contains all winners and special award winners of the Bicycle Brand Contest.